Acqua di Parma is the expression of exclusively Italian Savoir Vivre and savoir-faire. Quality, creativity, elegance and exclusiveness are the values underpinning the Acqua di Parma style. The quality stems from a rigorous selection of materials and prestige handcrafting.
The creativity gives new forms to a timeless classic. And The exclusiveness is what makes all Acqua di Parma products unique in their celebration of the very essence of beauty. These hallmarks enable aesthetic perfection to grow into an authentic lifestyle.
They express luxury that is discreet and never flaunted, always rendered personal, embracing the traditional and the contemporary. Luxury defined by subtle details the inexperienced eye could miss, selection of materials, impeccable manufacturing, handcrafted finishes, perpetuating centuries of tradition to find new life in contemporary designs.